Authors

Neil Sampang
SEO Content Specialist
Neil is a seasoned brand strategist with over five years of experience helping businesses clarify their messaging, align their identity, and build stronger connections with their audience. Specializing in brand audits, positioning, and content-led storytelling, Neil creates actionable frameworks that elevate brand consistency across every touchpoint. With a background in content strategy, customer research, and digital marketing, Neil blends creativity with data to craft brand narratives that resonate, convert, and endure.
Articles
Conversion Rate Optimization (CRO) is the practice of optimizing a website or digital experience to get more of your website visitors to take a specific, desired action, like purchasing a product, asking for a quote, or signing up for a service. In short, it’s optimizing your site so more users
Keeping your website up to date is not just a good habit; it’s crucial for your security, performance, and growth. Regular website maintenance helps ensure that your site operates smoothly, safeguards against cyber threats, and provides a seamless experience for users. This includes everything from routine updates and backups to
When it comes to choosing between Wix vs GoDaddy, it’s clear that both have established themselves as top contenders in the website builder market. Each platform has successfully attracted small businesses, entrepreneurs, and creators by providing user-friendly tools for building websites. Wix stands out for its design flexibility and extensive