Authors
Neil Sampang
SEO Content Specialist
Neil is a seasoned brand strategist with over five years of experience helping businesses clarify their messaging, align their identity, and build stronger connections with their audience. Specializing in brand audits, positioning, and content-led storytelling, Neil creates actionable frameworks that elevate brand consistency across every touchpoint. With a background in content strategy, customer research, and digital marketing, Neil blends creativity with data to craft brand narratives that resonate, convert, and endure.
Articles
Today, in 2025, a solid performance review template is all the more crucial. The traditional performance review has changed from an annual achievement rating to a strategic tool for enhancing employee performance and engagement and directing an organization toward common goals. But done without some kind of transparent file system,
You’ve probably heard the phrase “static vs dynamic” tossed around, especially if you’ve dipped your toes into web development or tech. At its core, static means fixed or unchanging, while dynamic is all about movement and adaptability. These terms are everywhere – websites, code, IP addresses, and more. And understanding
Growth marketing is today’s answer to growing and scaling a business. In a fast-moving, tech-driven universe, the old playbook is simply less effective. At its core, growth marketing is a full-funnel, data-obsessed, experiment-crazy way of doing marketing. But it also reaches well beyond that, focusing on the whole customer journey