Authors

Phoebe Bulotano
Senior Content Writer & SEO Specialist
Phoebe Bulotano is a highly skilled Senior Content Writer & SEO Specialist with over five years of experience in crafting high-ranking, audience-focused content that drives organic traffic, engagement, and conversions. She specializes in SEO-driven content strategies, keyword research, and digital marketing, helping brands improve their online visibility through compelling and optimized storytelling.
Her expertise spans on-page SEO, content marketing, and web analytics, ensuring that every piece she creates is data-driven, impactful, and strategically aligned with search algorithms.Passionate about staying ahead of SEO trends and emerging content strategies, Phoebe continuously refines her approach to match the evolving digital landscape. Whether she’s developing pillar content, optimizing for Google’s latest updates, or leveraging AI-powered tools, she ensures brands stand out and succeed online.
Articles
A contact form is one of the most crucial yet often overlooked elements when you optimize a website. Acting as a bridge between your visitors and your brand, it offers a direct way for users to engage and provide valuable information. However, poorly designed contact forms can deter visitors from
Email nurture campaigns are essential for building lasting relationships with your audience. They help guide potential customers through the conversion funnel, ultimately increasing sales and engagement. Whether you’re staying ahead of e-commerce trends or optimizing your press kit for media coverage, email nurture campaigns can make a difference. By using
E-commerce is rapidly evolving, with global e-commerce sales projected to grow by 39% by 2027. As technology advances and consumer expectations shift, businesses must stay ahead of emerging trends to remain competitive. From augmented reality (AR) enhancing the online shopping experience to voice search transforming how customers find products, e-commerce