Authors
Phoebe Bulotano
Senior Content Writer & SEO Specialist
Phoebe Bulotano is a highly skilled Senior Content Writer & SEO Specialist with over five years of experience in crafting high-ranking, audience-focused content that drives organic traffic, engagement, and conversions. She specializes in SEO-driven content strategies, keyword research, and digital marketing, helping brands improve their online visibility through compelling and optimized storytelling.
Her expertise spans on-page SEO, content marketing, and web analytics, ensuring that every piece she creates is data-driven, impactful, and strategically aligned with search algorithms.Passionate about staying ahead of SEO trends and emerging content strategies, Phoebe continuously refines her approach to match the evolving digital landscape. Whether she’s developing pillar content, optimizing for Google’s latest updates, or leveraging AI-powered tools, she ensures brands stand out and succeed online.
Articles
The pay-per-call (PPC) affiliate model is becoming a top choice for affiliates aiming for high-commissioned payouts by generating incoming calls instead of clicks. This model allows affiliates to connect potential customers with services in high-touch sectors like healthcare insurance, legal services, and home services—industries where call center customer service plays
Two powerful strategies are gaining traction in the digital marketing landscape: native advertising and affiliate editorial reviews. Both offer unique ways to reach audiences, but which one best suits your brand’s goals? This article dives into the distinctions, benefits, and ideal use cases for each approach to help you make
As part of website optimization, providing users with quick, intuitive access to information is important. With this, making a functional and helpful search function is essential to any effective UX strategy. Optimizing your search function not only improves user experience but also strengthens SEO by supporting user journey mapping and
