Authors

Duane Martinez
SEO Content Specialist
Duane is a results-driven SEO Content Specialist who combines strategic keyword research with engaging storytelling to maximize organic traffic, audience engagement, and conversions. With expertise in AI-powered SEO, content optimization, and data-driven strategies, he helps brands establish a strong digital presence and climb search rankings.
From crafting high-impact pillar content to leveraging long-tail keywords and advanced link-building techniques, Duane ensures every piece of content is optimized for performance. Always staying ahead of search engine updates, he refines strategies to keep brands competitive, visible, and thriving in an ever-evolving digital landscape.
Articles
If you’ve ever tried to make two apps talk to one another, you’ll realize how hard it gets to connect them. Each app, being your CRM, payment processor, or metrics dashboard, has its own way to send data to it. That is when webhook vs API comes to mind. Then,
Moz has been a tried-and-true SEO tool for a long time, but it is far from perfect. I find that I’ve turned to other tools when Moz is lacking in the areas of reporting and feature set. Consider the Domain Overview report – the useful metrics it reports aren’t plotted
Airtable has earned its reputation as a go-to tool for structuring data with the simplicity of a spreadsheet. Still, its limitations eventually show. Maybe the feature set no longer fits your workflow, or the price climbs as records pile up. Who knows? But whatever the reason, you should start exploring