Evergreen Content VS Newsworthy Content
When it comes to content, there are two main types: evergreen and newsworthy. Both have their own unique benefits. It’s important to understand the differences between them if you want your website to be successful. In this article, we’ll discuss what makes each type of content unique, as well as some examples of each. We’ll […]
Sponsored Content Benefits & Why it Will Skyrocket Your Brand Name
Sponsored content is a type of online marketing that involves creating and publishing material that promotes a brand, product, or service. Its benefits include: Developing trust with potential customers Increasing website traffic Improving search engine ranking Boosting sales If you’re an eCommerce brand looking to improve your online presence, sponsored content is a great way […]
5 Ways Direct-to-Consumer Brands Can Leverage Media & PR Coverage
As a Direct-to-Consumer (DTC) brand, it is important to stay visible to stay competitive. We face difficulties in continually changing communication mediums, and an unyielding reputation is what you can depend on to address these challenges. One way to stretch your DTC marketing dollars further is to leverage earned media coverage. Public relations can be […]
